Monthly Archives: February 2011

CNY dinner – A Crabby affair

Our annual CNY dinner. Crabs were available this time, unlike the previous year where the restaurant ran out of them.

Photo credit of Bella, with her fancy iphone

A must have for CNY dinner- Lo Hei


Proposed concept for IDA cepas card

Problem : IDA wants to create a greater awareness on the CEPAS card and let the general public know it can be used for other purposes beside public transport.The card can be used for purchases at 7-11 , supermarkets etc but not alot of consumers are aware of it

Solution: We created a” larger than life” card and our concept revolves around the consumers using the card at ease, despite its size. We took photos of our office colleagues and “photoshopped” various items and merchandise for them. As the target audience is the general public, we try to make it impactful and tongue- in -cheek . Nothing too highbrow . Unfortunately, we did not get the project but it was  a good learning experience for us. 


Our collaboration with wonky films on coldhardflash

Here’s a sample segment from a new series concept from Wonky Films and Scrawl Studios. It’s titled iLand, a Flash-animated project aimed at 6-12 years olds. The one and only Peter Peake (Aardman) is the writer behind the project, and what you see here was directed by Miki Cash and Joe Wood.

http://coldhardflash.com/2011/02/wonky-team-try-to-put-iland-on-the-map.html


Happy Rabbit New Year!

Funny that as we finish up on one rabbit show, another one is about to start and will consume much of 2011. Add the fact that 70% of senior management are born in the year of the Rabbit, there’s certainly gonna be lots of jumpin’ and humpin’ around this year.

Goodbye Bunny…

Hello Hare…